Govern
Centralize data, hierarchies, workflows and ownership. Reduce errors and make the catalog scalable.
From PIM to PXM
Data is the starting point. Experience is the outcome.
PIM governs product truth. PXM turns it into relevant, distributed and measurable content across the customer journey.
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Engage
Enrich, contextualize and measure experiences to improve speed, conversion and brand consistency.
The PXM cycle
From a linear process to continuous improvement.
Every market signal feeds the process and helps teams improve content and decisions.
Consolidate
Bring sources, suppliers and systems into one product truth.
Enrich
Complete data, assets, translations and storytelling.
Distribute
Adapt and publish by channel, market and partner.
Measure
Track quality, availability and Digital Shelf performance.
Optimize
Use insight and AI to improve continuously.
Digital Product Passport
Compliance can become an infrastructure of trust.
The European ESPR regulation establishes the Digital Product Passport framework. Requirements will progressively apply by product category: preparing data, traceability and governance today reduces risk and creates new experiences.
ESPR framework enters into force.
Work plans and delegated acts by product group.
Requirements, data and deadlines become applicable.
01
PLM & Traceability
Origin, materials and lifecycle.
02
PIM & PXM
Product truth, content and governance.
03
DPP & Channels
Access, compliance and after-sales services.
Explore PXM maturity and the Digital Product Passport.
View resources →The next step
Tell us about your project Let’s build your path from product data to product experience.
Tell us where you want to go. We will build a concrete, measurable and sustainable PXM path.